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Plastic bottles have been eliminated from Landfills & Oceans


16 oz

Plaine Products Shampoos will gently cleanse your hair with luxurious lather. Our vegan ingredients and aloe based shampoos will restore essential nutrients while adding hydration and enhancing hairs texture.

Our Shampoos are suitable for all hair types.
– For hydration, try the Citrus Lavender Shampoo.
– For clarifying and scalp balance, try the Rosemary Mint Vanilla Shampoo.
– For sensitive skin or those that prefer no fragrance, try the Unscented Shampoo.

Directions: Thoroughly wet hair. Start with a small amount of shampoo and add water to work into a rich lather. Gently massage shampoo into hair, focusing on scalp and roots. Rinse clean. Follow up with Plaine Products Conditioner.

~Tip: For deep cleaning, try leaving shampoo in your hair for 3-5 minutes before rinsing.

Reusable & Refillable | Vegan | Cruelty Free | Non GMO | Biodegradable | Sulfate Free | Color Safe | Palm Oil Free | Silicone Free | Zero Waste

Choose A Pump:

If this is your first purchase add a pump. If it's a refill no pump needed:

(118 customer reviews)


Vegan | Cruelty-Free | Non-GMO | Biodegradable | Sulfate-Free | Color Safe | Palm Oil Free | Silicone Free

We are proud of our clean, plant-based shampoo ingredients: Organic Aloe Barbadensis Leaf Juice, Vegetable Glycerin, Saponified Oils of Coconut and Safflower Seed, Guar Gum and Irish Moss (Red Algae Extract – Carrageen). Organic Camellia, Sunflower and Ricebran Oils. Extracts of Chamomile and Quillaja Saponaria. Papaya and Pineapple Pulp Extracts. Rosemary Oleoresin, Vitamin E Complex, Organic Green Tea, Geogard Ultra and Potassium Sorbate.

Scent: Rosemary Essential Oil, Mint Arvenis Essential Oil, Vanilla Essential Oil OR Bergamot Essential Oil, Lavender Essential Oil OR no scent at all for the Unscented version

2.5 oz, 74 ML

118 reviews for Shampoo

  1. scarella01

    I am really loving this shampoo so far. My hair feels softer than it was before. I am happy to have found this Plastic-Free option.

  2. Sarah Solberg

    My hair has never felt cleaner! I’ve struggled to find a sulfate free shampoo that actually cleans my hair. I have and oily scalp and am prone to product and hard water build up. I was considering getting a clarifying/chelating shampoo, but this shampoo really does it all. If you leave it in your hair for a few minutes, it acts as a clarifying shampoo in my opinion. Plus it doesn’t have the artificial fragrances and ingredients that cause build up. I found that I only need 2-3 pumps of the shampoo. It cleans thoroughly but doesn’t leave your hair feeling stripped. In fact, this is the least dry the ends of my hair have ever been. Since it is aloe based instead of water based, there is a little bit of a learning curve when applying it to your hair since the texture is very different. I found that brushing my hair thoroughly before taking a shower helps spread the product better throughout my hair. I apply one pump to the top layer of my hair and then a second pump to the bottom layer which also helps integrate the product throughout as well. The shampoo smells really nice and leaves my hair feeling super soft, with a lot of volume (my hair is so bouncy). Overall I highly recommend this product.

  3. iam_ekee

    My new favorite Plastic-Free shampoo! The scent is great and isn’t too strong. Personally I recommend lathering in hands for a second for best lather.

  4. Natalie Romito

    I desperately wanted to love this product because I love the mission of this company. Unfortunately, it gave me terrible dandruff. I do have a sensitive scalp, and I am sensitive to fragrance, so it is possible that the essential oils were the irritant, but there could have also been something else in the product that irritated my scalp.

    If you do not have a sensitive scalp, this is a great product that lathers and cleans the hair well. The smell reminds me of a hotel on the beach, in a really good way. It was very pleasant. If you have a sensitive scalp I would recommend you try the travel size option to see if it will work for you.

  5. Julia

    I LOVE this shampoo! I have tried both scents and prefer the citrus lavender, I have found that whatever is used to scent it works better with my hair. I have extremely finicky hair and the only products that I have found that don’t eventually cause my hair to get oily, dry, or somehow a combination are Aveda (at $70 for 17 oz of their vegan shampoo!!!) and Plaine Products and I very much prefer the eco-friendly aspects that Plaine Products offers.

  6. Kristen Fantozzi

    Wonderful fast service and so far, a great shampoo (and I also love the conditioner)! I love the scent and it leaves my hair feeling super fresh and clean and soft! I’m so happy to find a great sustainable option for hair care.

  7. gretastrickler

    I love Plaine Products. I have two auto-immune disorders that affect my skin and needed a product that I could use while also working for the rest of my family (and for my waist length hair). I use both the shampoo and conditioner and have tried both scents. The products work, they last forever, and are leaps and bounds more sustainable compared to other liquid shampoo and conditioner. I will continue to use this shampoo and conditioner and am looking forward to trying additional items from Plaine Products.

  8. hannahmarie359

    This year, I am trying to really pursue reduction of plastic use. This shampoo (and conditioner) is a great step toward that goal. I love the scent and feel that it really does a great job of cleaning my hair. Even my husband likes it! I wanted to find a shampoo that we could both use, to reduce the use of plastic and to have one less bottle in our shower. He is often skeptical of organic or natural products, but he loves this! One more win to get my husband and myself on a reduced plastic and more natural/organic lifestyle.

  9. Elizabeth Baker

    Love the shampoo (and the other products in my bundle)! Scent is lovely, cleans beautifully, and the packaging can’t be beat. Delighted to find a company that is helping me reduce single-use plastics and packaging while providing quality, sustainably-produced, non-toxic products.

  10. Lindsay Pulsipher

    I have been slowly but surely eliminating all the plastic in my bathroom and kitchen, so when I came across Plaine Products I was very excited by the concept, but very hesitant to give up my beloved salon shampoo & conditioner. I had tried all-natural sh & c before and was always disappointed by the results. But being as determined as I am in reducing my single use plastic, I decided to give Plaine Products a shot and I am so happy I did. I could not be more pleased with the concept, design, and products themselves. I use the Rosemary Mint Vanilla and it not only smells divine, but it leaves my hair so soft and shiny. No residue. Just natural, silky hair. My husband is obsessed as well. I was paying double The price for my salon sh & c. I also love the philosophy behind this company. Thank you so much offering such a fantastic product that is eco friendly!

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